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Comparison · updated August 2026
Kajabi is a mature, well-built platform with a big community behind it. It also charges up to 2% of your revenue on top of $143–$399 a month. Here is the honest comparison, including the parts where Kajabi is better.
Free forever plan · 0% platform fee on paid plans · free migration on Launch and above
The number that matters
On Kajabi's Basic plan, using your own Stripe or PayPal account costs you an extra 2% of every sale — on top of Stripe's own processing fee, and on top of the $143 monthly. OpusFunnel charges 0% on every paid plan.
| Your monthly sales | Kajabi Basic ($143 + 2%) | OpusFunnel Launch | You keep |
|---|---|---|---|
| $0 | $143 | $79 | $46 |
| $2,500 | $193 | $79 | $96 |
| $5,000 | $243 | $79 | $146 |
| $10,000 | $343 | $79 | $246 |
| $25,000 | $643 | $79 | $546 |
What a creator selling $10,000 a month saves in a year.
Being precise: if you use Kajabi Payments you pay 2.9% + 30¢ and no platform fee — comparable to Stripe direct. The 2% applies when you bring your own Stripe or PayPal account. Kajabi's fee drops to 1% on Growth ($199) and 0.5% on Pro ($399). OpusFunnel charges no platform percentage on any paid plan; only its Free plan takes 2%.
Plans
| Kajabi Basic $143/mo | Kajabi Growth $199/mo | OpusFunnel Launch $79/mo | |
|---|---|---|---|
| Contacts | 2,500 | 25,000 | unlimited |
| Products / courses | 5 | 50 | Unlimited |
| Websites | 1 | 1 | Unlimited |
| Team members | 2 | 11 | 10 |
| Transaction fee (own Stripe) | 2% | 1% | 0% |
| Marketing emails | Unlimited | Unlimited | 40,000/mo |
| Entry price to get started | $69 (250 contacts) | — | Free |
Feature by feature
| Capability | Kajabi | OpusFunnel |
|---|---|---|
| Courses & memberships | ✓ | ✓ |
| Communities | ✓ | ✓ |
| Email marketing & automation | ✓ | ✓ |
| Sales funnels & landing pages | ✓ | ✓ |
| Unified inbox (IG, Messenger, chat) | ✓ | ✓ |
| Analytics & reporting | ✓ | ✓ |
| Branded mobile app for students | ✓ | – |
| Unlimited marketing email | ✓ | Capped per plan |
| Full website builder & blog | Limited to 1 site | Unlimited |
| E-commerce store | Limited | ✓ |
| Booking calendar | – | ✓ |
| Sales pipelines / CRM | – | ✓ |
| Contracts with e-signature | – | ✓ |
| Invoicing & recurring invoices | – | ✓ |
| Course completion certificates | – | ✓ |
| Attribution reporting | – | ✓ |
| Multiple brands, one login | – | included |
| API & webhooks | Higher plans | Scale |
| Transaction fee on own processor | 0.5–2% | 0% on paid plans |
| Cheapest way in | $69/mo | $0/mo |
Compiled from published pricing and feature pages, August 2026. Both products ship changes often — check current details before deciding, and tell us if anything here is out of date.
We'd rather you pick the right tool than the one we sell. Kajabi has real advantages and it would be dishonest to pretend otherwise.
If those matter more to you than a 2% fee and a $46–$246 monthly difference, Kajabi is a good choice and we'd rather you were happy there.
Switching
Most of it transfers. Here's the honest version of what's involved.
| What moves | How | Effort |
|---|---|---|
| Contacts & tags | CSV export → import | Minutes |
| Course videos & lessons | Download and re-upload | An afternoon |
| Pages & funnels | Rebuilt from our templates | Half a day |
| Email sequences | Copy across, rebuild triggers | A few hours |
| Active subscriptions | Customers re-enter payment details | The real friction |
Be aware: existing subscription billing cannot be transferred between platforms — card details live with the processor, not the platform. Existing members will need to re-subscribe. Most people move new sales across first and let old subscriptions run out. On Grow and Scale we'll do the migration for you, free.
Questions
Yes, if you bring your own Stripe or PayPal account on Kajabi's Basic plan. Stripe charges its usual ~2.9% + 30¢, and Kajabi adds 2% on top of that. Using Kajabi Payments avoids the extra 2% but locks you to their processor. With OpusFunnel you use your own Stripe and pay only Stripe.
Because email costs real money to deliver, and there are only two ways to pay for it: cap the volume, or take a percentage of your revenue. We chose the cap. Grow includes 40,000 sends a month, which covers a 10,000-person list emailed weekly. Overage is billed at cost plus a small margin, not as a share of your sales.
Not yet. Your members get a branded web portal that works on any phone, but there's no app in the App Store with your name on it. If that's essential for you today, Kajabi is the better fit and we'd say so.
Realistically a day of work for a single course, longer for a large catalogue. The genuine friction isn't the content, it's active subscriptions — those can't move between platforms and members have to re-subscribe. On Grow and Scale we handle the migration for you.
Unlimited is $199 with unlimited client accounts, your own branding and 50,000 emails a month. Kajabi's equivalent tier is $399 plus 0.5% of sales. The gap gets wider as you get bigger, which is rather the point.
Same business, half the software bill, none of your revenue.
Free forever plan · cancel anytime · free migration on Launch and above
