How it works
Build the path, test the path, then read what it did.
01 · Build
Every step, laid out end to end
A funnel is a sequence of steps, and you see them as a sequence: opt-in, sales page, order form, upsell, downsell, thank you. Add, reorder and duplicate steps by dragging. Each step is a full page built in the same editor as your website, so there is nothing new to learn.
- Unlimited funnels and unlimited steps on every plan
- Opt-in, sales, order, upsell, downsell and thank-you step types
- Funnel templates for common offers
- Duplicate an entire funnel to test a new angle
- The same drag-and-drop editor as the website builder
- Countdown timers, evergreen or fixed-date
02 · Convert
Bumps, upsells and downsells that fire in order
Add an order bump to the checkout and a one-click upsell after it — the customer's card is already authorised, so the second purchase takes one click with no re-entry. If they decline, the downsell fires automatically. All of it is configured on the step, not in a separate app.
- Order bumps on any checkout form
- One-click upsells with no card re-entry
- Automatic downsells when an upsell is declined
- Payment plans and instalments on any offer
- Coupons and discount codes
- 0% platform fee on everything that sells
03 · Measure
Split-test it, then see where people leave
Run A/B tests on any step with traffic split automatically and a winner declared on real conversion data. The funnel view shows visitors, conversions and revenue at each step, so you can see exactly which page is losing people rather than guessing at the whole funnel.
- A/B split testing on any step
- Automatic traffic splitting and winner detection
- Per-step visitor, conversion and revenue numbers
- Revenue attributed to the funnel that produced it
- Source attribution — which channel actually paid off
- Every lead lands in the CRM tagged with its funnel
